Respond with a click
Listeners can act immediately from the radio player.
Channel · Streaming and banners
Stream your dealership.
Reach listeners on iHeartRadio and readers on local station websites, with every banner linking back to you.
Discuss your campaign
The channel
Listening on the go, not just in the car.
Dealers can stream ads through iHeartRadio, the streaming service for Android and iPhone users. Streaming is listening on the go, not just in the car. Anyone using iHeartRadio in your area hears your ads no matter what station they are on. A listener in Dallas tuned to a New York station hears Dallas commercials.
Benefits
Advantages of streaming.
Multiple calls to action
Spots can speak to different interests and demographics.
Cost effective
Digital placement keeps your reach efficient across your market.
Important points about the program
- iHeartRadio can target your specific customer base.
- Ads are pre-approved for manufacturer co-op.
- MRM&P handles the digital setup for you.
- Web banners on local radio station websites reach people listening online or reading the news.
- All banners link back to your website.
- Your website needs a landing page for the specific manufacturer promotion.
- Banners are manufacturer approved.
- MRM&P adds your logo and business name.
Creative
What a banner looks like.
ExampleShop tires
Your dealership
Tire promotion headline
Your logo and business name are added by MRM&P.
Illustrative layout only. Final creative is manufacturer approved.
How it works
From the brief to your campaign.
1 Join the program
Tell us about your dealership and confirm ATD as your primary distributor.
2 Approve your campaign
We recommend the right mix for your market. Ads, fences and banners are approved by you before anything runs.
3 Review campaign results
MRM&P manages the campaign and reporting, plus claims for qualifying programs.
More channels
Explore the rest of the program.
Local Radio
Sponsor traffic and weather reports or run full spots on the station you choose. Exclusive to one dealer.
Geofencing
Capture shoppers as they visit competing tire retailers and reach them on the apps and sites they use.
Connected TV
Big-screen video ads aimed at people shopping for tires near your store, with store visits measured.